{"id":1235,"date":"2019-10-10T19:32:53","date_gmt":"2019-10-10T19:32:53","guid":{"rendered":"https:\/\/sonitrolverified.com\/news\/?p=1235"},"modified":"2019-10-14T19:54:11","modified_gmt":"2019-10-14T19:54:11","slug":"crisis-communications-time-to-plan-is-now","status":"publish","type":"post","link":"https:\/\/sonitrolverified.com\/news\/crisis-communications-time-to-plan-is-now\/","title":{"rendered":"Crisis Communications: Time to Plan is Now"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1235\" class=\"elementor elementor-1235\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4d744d82 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4d744d82\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7f569952\" data-id=\"7f569952\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-63e620cc elementor-widget elementor-widget-text-editor\" data-id=\"63e620cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\n<p>A 2015 RAND Corporation study about improving U.S. school safety strongly recommends investments in crisis communications strategies, comprehensive school safety plans, improved tip lines, and improved upkeep of technology.<\/p>\n\n<p><em><img fetchpriority=\"high\" decoding=\"async\" class=\"alignright size-medium wp-image-1237\" src=\"https:\/\/sonitrolverified.com\/news\/wp-content\/uploads\/2019\/10\/crisis-300x300.png\" alt=\"crisis-communications\" width=\"300\" height=\"300\" srcset=\"https:\/\/sonitrolverified.com\/news\/wp-content\/uploads\/2019\/10\/crisis-300x300.png 300w, https:\/\/sonitrolverified.com\/news\/wp-content\/uploads\/2019\/10\/crisis-150x150.png 150w, https:\/\/sonitrolverified.com\/news\/wp-content\/uploads\/2019\/10\/crisis-768x768.png 768w, https:\/\/sonitrolverified.com\/news\/wp-content\/uploads\/2019\/10\/crisis.png 800w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>Note that \u201ccrisis communications\u201d is at the top of the list.<\/em><\/p>\n\n<p>When it comes to losing control in a crisis, where the safety of students and staff is imperative, schools can\u2019t afford to be complacent. Schools without a comprehensive crisis communication plan in place must not delay. Those schools with one already in place should regularly review it, practice it, and update the plan, as threats and communications technologies continue to evolve.<\/p>\n\n<p><strong>Why is crisis communications planning so important? <\/strong><\/p>\n\n<p>In addition to clear and concise communication, a proactive, well-organized emergency response plan will give parents and students peace of mind, reduce progress-inhibiting panic in the event of an emergency, and act as a deterrent to future incidents of crisis.<\/p>\n\n<p><strong>Some tips to get started <\/strong><\/p>\n\n<p>Step 1. Identify threats and hazards<\/p>\n\n<p>The first step in creating a safer environment is to review the school\u2019s current safety parameters and policies and gather incident reports, security breaches, and other troublesome occurrences. This will provide a baseline to make improvements. Most schools have adopted an emergency plan (often state mandated), so review what is now in place.<\/p>\n\n<p>Step 2. Identify public concerns<\/p>\n\n<p>Conduct a survey of your community regarding areas of safety concerns, and include staff, parents, law enforcement and community leaders.<\/p>\n\n<p>Step 3. Form a planning team<\/p>\n\n<p>Assemble a planning committee of staff (including a wide range of personnel like administrators, teachers, school psychologists, nurses, facilities personnel, transportation personnel, etc.). Include student and parent representatives as well as representatives from organizations that represent the interests of those with disabilities, minorities, and religious organizations. This will assure that you include a variety of concerns.<\/p>\n\n<p>Next, invite community partners like first-responders, local law enforcement officers, school resource officers, fire officials, mental health practitioners, and emergency medical services personnel. Share the results of the public concerns survey and ask about their safety concerns. The team&#8217;s task will be to create goals and objectives to meet the needs identified.<\/p>\n\n<p>Step 4. Create the plan<\/p>\n\n<p>The next phase is to plan a course of action for each threat or hazard identified (natural hazards, technological hazards, biological hazards, adversarial and human-caused threats), and identify the school\u2019s course of action for each situation. Then format the plan. Consider using the <a href=\"https:\/\/www.fema.gov\/media-library-data\/20130726-1922-25045-3850\/rems_k_12_guide.pdf\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">FEMA Guide to Developing High-Quality School Emergency Operations Plans<\/a>. This extensive guide can walk school officials through the complete crisis plan development process.<\/p>\n\n<p><a href=\"http:\/\/www.sonitrolverified.com\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Sonitrol Great Lakes<\/a> has been protecting schools in the Midwest region for more than 50 years. Let us help you take the necessary steps towards creating safer schools, beginning with a no-obligation security consultation. <a href=\"http:\/\/www.sonitrolverified.com\/contact\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Contact us<\/a> to learn more.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>A 2015 RAND Corporation study about improving U.S. school safety strongly recommends investments in crisis communications strategies, comprehensive school safety plans, improved tip lines, and improved upkeep of technology. Note that \u201ccrisis communications\u201d is at the top of the list. When it comes to losing control in a crisis, where the safety of students and [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"off","ocean_gallery_id":[],"footnotes":""},"categories":[6],"tags":[],"class_list":["post-1235","post","type-post","status-publish","format-standard","hentry","category-general-security-advice","entry"],"yoast_head":"<!-- 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